It’s iPhone season and Apple is kicking it off with an event on Monday, September 9. The event, dubbed “It’s Glowtime,” is expected to showcase the iPhone 16 lineup, the Apple Watch Series 10 (or possibly X), SE 3 and Ultra 3, and new AirPods. We could even see a new iPad mini and more—so you’ll definitely want to tune in.
Fortunately, you don’t need an invite to Apple Park to watch the event live. It will be streamed online for everyone to watch. We have embedded the live stream below, so you can watch it here once the event starts. There are other options too, and we outline these below.
If you’re interested in watching the event, here’s everything you need to know. And while you wait, be sure to catch up on everything we expect Apple to announce at the event.
When is the Glowtime event?
The event starts at 10 a.m. PDT on September 9, 2024. The event will probably last about one to two hours. Here’s what that translates to around the world:
- U.S.: 10 a.m. (PDT); 11 a.m. (MDT), noon (CDT), 1 p.m. (EDT)
- Canada: 10 a.m. (PDT); 11 a.m. (MDT), noon (CDT), 1 p.m. EDT, 2 p.m. (ADT)
- U.K.: 6 p.m. (BST)
- Europe: 7 p.m. (CEST)
- India: 10.30 p.m. (IST)
- Singapore and China: September 10 at 1 a.m. (CST)
- Japan: September 10 at 2 a.m. (JST)
- Australia: September 10 at 1 a.m. (AWST); 2.30 a.m. (ACST); 3 a.m. (AEST)
- New Zealand: September 10 at 5 a.m. (NZST)
How to watch the Glowtime event
Other than YouTube, there are several ways to watch the Glowtime event, depending on your device:
- Watch on Apple’s website.
- Watch via the TV app on an Apple TV, iPhone, iPad, or Mac.
How to watch the Glowtime event on a Mac
- On Apple’s website, either on the Apple Events page or on Apple.com.
- On Apple’s YouTube channel.
- In the TV app.
After the event’s initial airing, the keynote will be available to watch in its entirety in Apple’s TV and Podcasts apps, as well as YouTube and Apple.com.
How to watch the Glowtime event on iPhone or iPad
- On the Apple website, either on the Apple Events page or on apple.com
- On Apple’s YouTube channel, either through Safari or via the YouTube app.
- In the TV app.
How to watch the Glowtime event on Apple TV
You can watch the event via the TV app, which means you’ll need an Apple TV or a supported smart television from Samsung or LG with the Apple TV app installed. The event will appear as an option within the TV app.
How to watch the Glowtime event on a PC
PC owners will need Microsoft Edge on Windows 10 to watch on Apple’s site. Or they can watch using the YouTube link above.
How to watch the Glowtime event on anything else…
Apple says other platforms may be able to access the stream using recent versions of Chrome or Firefox (MSE, H.264, and AAC required). To watch, visit the Apple Events page.
Can I attend the Glowtime event in person?
No. Apple doesn’t open its iPhone events for attendance by the public. There may be an in-person component to the event and select invitees will be at Apple Park to watch it “live” (although the presentation will probably be a pre-recorded video). Some stores may play the video on Macs and televisions within the store, but Apple no longer holds official watch parties for its keynotes.