Need some new Apple kit? Now’s the time to get shopping! There’s an Amazon Prime Day on Tuesday and Wednesday this week (October 8 and 9). Over the next few days, we’ll be watching Amazon with eagle eyes spotting all the Apple bargains. So if you want to get cut-price AirPods, a new iPad, or a discounted Mac stay tuned to Macworld!
You might be thinking didn’t Amazon just have a Prime Day and you’d be right. Amazon held a Prime Day back in July. This time they call the sale the Big Deals Day, but it’s the same thing and we expect to see the same kind of discounts on Apple products as we did then
Whether this is your first Prime Day rodeo or you’ve taken advantage of fantastic discounts before, here’s everything you need to know about the big sale.
Where to find the best Prime Day deals on Apple products
Right here! We’ll be covering scouring Amazon for the best Apple deals during Prime Day. So just stay tuned to Macworld and we’ll tell you which deals are worth your time. Below you will find links to our product-specific deals round-ups.
- Best Amazon Prime Day Apple deals
- Best Amazon Prime Day AirPods deals
- Best Amazon Prime Day Apple Watch deals
- Best Amazon Prime Day iPhone deals
- Best Amazon Prime Day iPad deals
- Best Amazon Prime Day MacBook Air and MacBook Pro deals
- Best Amazon Prime Day Mac deals
- Best Prime Day storage deals for Mac
- Best Prime Day Mac monitor and display deals
- Best Prime Day Apple accessories deals
What are the best deals right now?
There are so many great deals available at Amazon, this is our pick of the very best – but be sure to check out the links above for even more deals, and keep coming back as we’ll be updating this list regularly throughout Prime Day.
Apple devices
U.S.
- AirPods Pro 2 (USB-C case): $168.99 ($80 off, MSRP $249) PRIME BIG DEAL
- AirPods 4: $119 ($10 off, MSRP $129)
- AirPods Max (USB-C): $499 ($50 off, MSRP $549)
- AirPods Max (Lightning): $394.99 ($154 off, MSRP was $549 DISCONTINUED
- 10th-gen iPad (64 GB) With Apple Care: $258 ($140 off, MSRP $398) PRIME BIG DEAL
- 9th-gen iPad (64GB): $199 ($130 off, Was $329, DISCONTINUED)
- iPad mini (64GB): $349.99 ($149 off, MSRP $499) PRIME EXCLUSIVE DEAL
- iPad mini (64GB, Cellular): $499.99 ($149 off, MSRP $649) PRIME BIG DEAL
- 11-inch M4 iPad Pro (256GB): $749 with coupon ($150 off, MSRP $999)
- 11-inch M4 iPad Pro (512GB): $1,049 with coupon ($150 off, MSRP $1,199)
- 13-inch M4 iPad Pro (256GB): $1,196 ($103 off, MSRP $1,299)
- 13-inch M4 iPad Pro (512GB): $1,395 ($104 off, MSRP $1,499)
- Apple Pencil Pro: $98 ($31 off, MSRP $129)
- Apple Watch SE 2 (40mm): $169.99 ($79 off, MSRP $249) PRIME BIG DEAL
- Apple Watch SE 2 (44mm): $210 ($69 off, MSRP $279)
- Apple Watch Ultra 2: $734.89 ($65 off, MSRP $799)
- Apple Watch Series 9 (41mm): $299 ($100 off, MSRP was $399 DISCONTINUED)
- Apple Watch Series 9 (45mm): $329 ($100 off, MSRP was $429 DISCONTINUED)
- M2 13-inch MacBook Air, 256GB: $749 ($250 off, MSRP $999) PRIME BIG DEAL
- M3 13-inch MacBook Air, 256GB: $849 ($250 off, MSRP $1,099) PRIME BIG DEAL
- M3 13-inch MacBook Air, 512GB: $1,049 ($250 off, MSRP $1,299)
- M3 15-inch MacBook Air, 256GB: $1,044 ($255 off, MSRP $1,299) PRIME BIG DEAL
- M3 15-inch MacBook Air, 512GB: $1,234 ($265 off, MSRP $1,499) PRIME BIG DEAL
- M3 14-inch MacBook Pro, 512GB: $1,299 ($300 off, MSRP $1,599)
- M3 Max 16-inch MacBook Pro, 48GB RAM, 1TB: $3,499 ($500 off, MSRP $3,999)
- M2 Pro Mac mini, 512GB: $1,149 ($150 off, MSRP $1,299)
- Apple Studio Display, $1,347 ($252 off, MSRP $1,599)
- M3 iMac, 8-core GPU, 256GB: $1,148 ($151 off, MSRP $1,299)
U.K.
- AirPods Pro (2nd generation) with MagSafe, USB-C: £179 (£50 off, RRP £229) PRIME BIG DEAL
- AirPods Max (2020, Lightning): £429 (£70 off, RRP was £499 DISCONTINUED)
- iPhone 15 Pro (128GB): £899 (£100 off; RRP was £999 DISCONTINUED)
- iPhone 15 Pro Max (256GB): £1,099 (£100 off; RRP was £1,199 DISCONTINUED)
- iPhone SE (2022): £379 (£50 off, RRP £429)
- 11-inch iPad Air (M2): £559.97 (£39.03 off, RRP £599)
- 13-inch iPad Air (M2): £749.97 (£49.03 off, RRP £799)
- Apple Watch SE (2022): £199 (£20 off, RRP £219) PRIME BIG DEAL
- Apple Watch SE (2022, Cellular): £269 (£20 off, RRP £289) PRIME BIG DEAL
- Apple Watch Series 9, Cellular, 41mm: £399 (£50 off, RRP £399) PRIME BIG DEAL
- M3 15-inch MacBook Air, 512GB: £1,279.97 (£219 off, RRP £1,499)
- 14-inch MacBook Pro with M3 (8-core CPU, 10-core GPU), 8GB RAM, 512GB SSD: £1,499 (£200 off, RRP £1,699)
- 14-inch MacBook Pro with M3 (8-core CPU, 10-core GPU), 8GB RAM, 1TB SSD: £1,599.97 (£250 off, RRP £1,899)
- 14-inch MacBook Pro with M3 Pro (11-core CPU, 14-core GPU), 18GB RAM, 512GB SSD: £1,899 (£200 off, RRP £2,099)
- 14-inch MacBook Pro with M3 Pro (12-core CPU, 18-core GPU), 18GB RAM, 1TB SSD: £2,230 (£269 off, RRP £2,499)
- 16-inch MacBook Pro with M3 Pro (12-core CPU, 18-core GPU), 18GB RAM, 512GB SSD: £2,339.97 (£259 off, RRP £2,599)
- Magic Keyboard (for 12.9-inch iPad Pro – 5th generation): £289 (£60, RRP was £349)
- Magic Keyboard Folio for iPad (10th generation): £204 (£45 off, RRP £249)
- Magic Keyboard with Numeric Keypad: £95 (£34 off, RRP £129) PRIME BIG DEAL
- Magic Keyboard: £75 (£24 off, RRP £99) PRIME BIG DEAL
- Magic Mouse (black): £69 (£30 off, RRP £99) PRIME BIG DEAL
- Magic Mouse (white): £53 (£26 off, RRP £79) PRIME BIG DEAL
- Apple Pencil (2nd Generation): £94 (£35 off, RRP £129) PRIME BIG DEAL
- Apple Pencil (USB-C): £64 (£15 off, RRP £79)
FAQ
What is Prime Day?
Prime Day is Amazon’s twice-a-year shopping event that happens in July and then again in October. If you are looking for an Apple deal it can be just as good as Black Friday. The first year Prime Day was held was in 2015 when Amazon wanted to celebrate its 20th anniversary with a bang. The sale was so successful that it stuck around and we’re happy it did because the discounts are impressive and many brands use Prime Day as the chance to lower the price more than they usually would.
Instead of the single-day event from back in the day, we get a full 48 hours to shop for deals and decide what we need and what we simply “want.”
When is Prime Day 2024?
The second Prime Day of 2024 will be held October 8-9. It starts just after midnight on Tuesday 8th where you are and runs until midnight on Wednesday, October 9.
The first Prime Day of 2024 was held from Tuesday, July 16, to Wednesday, July 17.
We expect similar timings in 2025.
Do you need to subscribe to Prime to shop on Prime Day?
Yes and no. Let us explain. As the name suggests, Prime Day was designed as a special sale event to reward Prime members with special prices. So, you’d need to have a subscription to the service ($14.99/£8.99/AUD$6.99 per month or $139/£95/AUD$59 per year). If you’ve never been a member, you can also sign up for the 30-day free trial to cover the Prime Day deals.
However, there are loads and loads of deals available during the event when a subscription to Prime is not necessary. They will just be straight-up discounts that anyone can enjoy. Whether or not your favorite products from Apple and other big brands will fall into this category remains to be seen.
What products do we expect to go on sale on Amazon Prime Day 2024?
We are seeing some great discounts on pretty much all products from Apple. Newer devices such as the iPhone 16 and Apple Watch Series 10 that were recently released probably won’t see huge discounts, but older products, including MacBooks as well as iPads and AirPods.
Amazon will also run deals on Apple accessories, including Apple Pencils, keyboards, and mice, as well as stands, chargers, and cables from third-party accessory makers such as Anker and Logitech.
Do other retailers run sales during Amazon Prime Day?
During Prime Day, other retailers will certainly try to bring in some shoppers, including Best Buy, Target, and Walmart in the U.S. While we’re sure many deals will be exclusive to Amazon, many brands will run similar sales in other shops, too. You could end up getting a product you want for the same price as it is at Amazon without needing to subscribe to Prime. Take a look at our round up of the Best Apple Deals that aren’t on Amazon.
Author: Gabriela Vatu, Deals Editor, Macworld
Gabriela has focused on tech writing for 12 years, covering news, reviews, buying guides, deals, and more. She has bylines in numerous consumer tech publications, including PCWorld, Macworld, PCMag, IGN, MakeUseOf, XDA, Android Police, and Pocket-lint.